Marketing for Ecommerce

Every year, Trendwatching.com releases its list of 12 crucial consumer trends for the forthcoming year. These are creative and innovati...

Today is known as  Cyber Monday , the first Monday after Thanksgiving, and a day in which e-tailors offer discounts and promotions to pers...

After much fanfare and many delays, Google finally opened its eBookstore in the UK earlier this month. When it was announced way back in...

The FT is reporting that Google will being approached by the British Government and urged to block websites from its search results that ...

I'm really going all out on these sensationalist headlines lately. This is actually in response to a TechCrunch article , which suggests...

The Economist has published a short but balanced article on how digital editions are affecting the publishing industry. Whereas many thought...

The launch of Google+ has been reported as another attempt to grab a share of the social market and create another platform for its AdWords...

McDonald's isn't the first name on my lips when I think about innovative digital campaigns. However their creative ad agency DDB has...

Closing the stable door after the horse has bolted is not a phrase you want associated with your marketing strategy but it came to mind toda...

Amazon  released further stats this week to underline the success of its Kindle adoption with the headline news that its .co.uk site is  out...